9 September 2016
Today I came across a report that claims the Big Data market has grown to 46 Billion already: http://www.pcworld.com/article/3117171/big-data-is-already-a-46-billion-market-but-you-aint-seen-nothin-yet.html and is set to grow to 72 Billion by 2020. Companies are eager to embrace this new technology, because many feel that it will spur innovation and provide a competitive advantage. You get the impression that the boardroom agenda is increasingly dominated by these topics.
The notion of leveraging corporate data, and using advanced analytics in support of corporate decision-making has spread to all layers of the organization. Data governance, managing data assets like any other valuable corporate resource, must soon follow. More and more companies are appointing a Chief Data Officer, another signal that awareness about the importance and value of data is growing.